Amazon now lets authors plug their books on their shop … for a fee.
As an indie author you have to always be open to fresh marketing options. It’s an area of hyper-innovation online and you’d be daft not to keep an eye out for what might be the next new thing to give your novels a decent marketing boost.
In this new video podcast, UK-based thriller author Mark Dawson looks at how Amazon has opened up their shop to let the little indie authors have a go at plugging their books on the world’s largest online shop.
He says,
I tried Facebook ads a while ago and didn’t find them very cost effective at shifting copies of my books, to be honest. I’m now planning to give Amazon’s own advert system a try and will see if they work any better in practice.
In this case, better would be defined as “Spend $5 on ads and make $10 in sales back.”
If it’s spend $10 to make $5 in sales you might as well as give Amazon the password to your online bank account and let them help themselves.
Category: Video Blogs, Writer's Dojo